Whole Foods Gets Into The Spa Business

Whole Foods Markets is getting into the spa business. The natural supermarket opened Refresh--The Everyday Spa at Whole Foods Market last week in a Dallas store. The 4,500-square-foot spa has seven treatment rooms and offers scrubs, massages and other treatments. There is also a private balcony where lunch from a special spa menu is served and a shop which sells beauty products and organic clothing. The spa is on a second floor removed from the hubbub of the grocery store and for $20 per hour you can ditch your shopping list at the concierge desk and get a massage while someone else picks up your groceries. If the spa works out well in Dallas then the concept will be rolled out to other stores.

[via Marketing Daily]