Schonmarke Ice Wine

by Deidre Woollard (RSS feed)
Mar 30th 2006 at 12:05PM

If you've ever wanted to try ice wine but didn't feel like buying a whole bottle, Schonmarke Gold Icewine has created a 50ml mini that comes in a charming gold foil gift box. The $8 bottle of the wine made from frozen Vidal grapes in Niagara-On-The-Lake, is a smaller version of the already petite 350ml bottle which sells for around $50. I'm wondering if we are going to be seeing more and more wineries creating mini versions of their pricier versions in order to tempt first time tasters. This type of promotion naturally works well for liqueurs and whiskies and should be a good fit for ice wine since its sweetness often precludes multiple glasses (unless you are a sweet wine junkie like me of course).

[via The Moodie Report]

Tags: ice wine, IceWine, schonmarke, wine