Daytona 500, The Fragrance

Smelling like a raceway isn't the most appealing option in the world but Elizabeth Arden is making a go of it, teaming up with the International Speedway Corporation to create a Daytona 500 fragrance. The cologne is for men and has notes of tarragon, sage, bergamot, nutmeg and sandalwood. Bottles sell for $30 and $40 and have a car-tire-like metallic and rubber top that is embossed with the Daytona 500 logo. If only they had put a little sound chip inside so that it would make race car noises when you opened it...

[via Now Smell This and Cosmetic News]