
For a southern gentleman, certain aspects of modern
fashion are no-no's. For example, a true southern gentleman should never wear Versace. It's just not done. Among the
designers that call the south home is
Billy Reid. With stores in Dallas,
Houston, and Florence, Alabama, Billy creates designs that are on the cutting edge of fashion, but yet retain a certain
dignity required of old guard southern gentlemen. His "broken-in luxury" is a far cry from the sleek racks of
Armani and
Gucci, but have a great feel and
timelessness that transcends Haute Couture. His stores feature beadboard walls and wide pine plank floors, but don't
let the down home style fool you, the shelves are filled with handmade shoes and cashmere sweaters. His 2006 spring
collection is filled with hand made classics that go easily from cotillion to Cumberland island. The south may not
appeal to certain segments of the jet set, but we have our own set of fashion rules and our own designers that keep us
on the fashion straight and narrow.