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Billy Reid Spring 2006

For a southern gentleman, certain aspects of modern fashion are no-no's. For example, a true southern gentleman should never wear Versace. It's just not done. Among the designers that call the south home is Billy Reid. With stores in Dallas, Houston, and Florence, Alabama, Billy creates designs that are on the cutting edge of fashion, but yet retain a certain dignity required of old guard southern gentlemen. His "broken-in luxury" is a far cry from the sleek racks of Armani and Gucci, but have a great feel and timelessness that transcends Haute Couture. His stores feature beadboard walls and wide pine plank floors, but don't let the down home style fool you, the shelves are filled with handmade shoes and cashmere sweaters. His 2006 spring collection is filled with hand made classics that go easily from cotillion to Cumberland island. The south may not appeal to certain segments of the jet set, but we have our own set of fashion rules and our own designers that keep us on the fashion straight and narrow.

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