Missoni To Launch A Hotel Brand

by Deidre Woollard (RSS feed)
Dec 1st 2005 at 1:08PM

Fashion house Missoni is joining other brands like Versace and Armani and creating hotels. They will partner with Rezidor SAS Hospitality to create Hotel Missoni. The plan is for three Hotel Missonis in 2007 and a total of 30 hotels by 2007. The brand will be worldwide, popping up in places like Amsterdam, Dubai, Istanbul, London and Milan. The Missoni brand is famous for multicolored knits like the dress shown here so it's likely that these hotels won't be Armani beige.

Filed under: Luxury Travel & Hotels

Source